Store Information
Store Name: 13 Macaron Xinxing Store (Main Store)
Address: No. 95, Xinxing Road, South District, Tainan City, Taiwan
Phone: 0929692813
Hours: Weekdays 11:30 AM - 7:00 PM, Weekends 11:00 AM - 8:00 PM
Website: https://13macaron.com.tw
Closed: Open Daily
Since the ' TAN ZUO MA LI Xinxing Branch' and the Eslite bookstore opened up in Tainan's South District, Xinxing Road has become a much livelier area.
And now, 13 Macaron has started a new chapter on Xinxing Road in 2025.
The new Xinxing (Main) store has a clean, white interior and exterior, simple and bright but still stylish.
The counter looks like a jewelry display, which is really eye-catching as soon as you walk in.
The consistent color scheme makes it super photogenic, both inside and out.
They've also launched a new Lunar New Year gift box, which is perfect for the occasion.
The packaging is festive and elegant, great for gifting.
The built-in handle on top makes it easy to carry,
and the clear, snap-fit inner tray is really clever and practical.
It keeps the macarons perfectly in place, so they don't get crushed during transport.
Plus, you can reuse the inner tray for storing small items after you've finished the macarons (seriously, it's super useful!).
13 macaron are made with an Italian recipe that's lower in sugar, so they're sweet but not overly so. They come in boxes of 8, 12, 16, 20, and even 50 pieces. 
They also make beautiful macaron towers (which you need to order in advance).
Parking is easy near the new Xinxing store, so I recommend picking up your pre-orders there.
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